• The International Hairdressing Awards® second edition will take place on 16th February 2020 in Madrid.
• In the second edition, the competition has a jury, formed by five hairdressing international icons: Tabatha Coffey, Antoinette Beenders, Beverly C., Robert Lobetta and Tono Sanmartín

International Hairdressing Awards’ machine goes at full speed, announcing the five names that will make up the profession- al jury for their second edition. This year, the competition has a jury formed by five renowned public figures of international hairdressing, living legends of this industry:

Tabatha Coffey (Australia) is credited for her ability to help struggling businesses and people’s lives transform. Through her no-nonsense approach and savvy business expertise, she draws on her own life experiences, and her transformative coaching skills to offer straightforward advice and deliver her empowering message of inner Beauty and strength. Her television show, speaking ap- pearances, and books inspire Women and men around the world to take charge of their lives, their businesses and their futures. Tabatha is also a contributing writer for People Style Watch and Pop Sugar, as well as Global business Ambassador for Matrix Haircare.

Antoinette Beenders (Netherlands) is Senior Vice President and Global Creative Director of Aveda, and drives the creative vision of the Aveda brand. In 2004, she won the coveted British Hairdresser of the Year title. A true visionary, Antoinette is responsible for executing Aveda’s imagery and artistic direction as well as professional and consumer advertising campaigns. Drawing on her experience as an award-winning and world-renowned hair stylist, Antoinette works closely with the world’s top photographers, models and creative talent to develop dynamic beauty concepts and striking images that combine high-fashion sensibility and environmental consciousness

Beverly C. (formerly Beverly Cobella) is one of the UK’s most prolific female hairdresser, named British Hairdresser of the year in 2001 and 2002. In May 2008 Beverly was the first woman in hairdressing to receive the honour of an MBE at Buckingham Palace by the Queen Elizabeth II. Beverly has worked as a consultant creative director for both George Hammer at Aveda’s Urban Re- treat and for Toni Mascolo at Essensuals/Toni&Guy,whilst continuing a global ambassador’s role for Wella. In January 2008, Beverly joined Goldwell as a brand ambassador. Also, Beverly has worked as a Babyliss Creative Ambassador for over 14 years and continues to inspire and collaborate on their imagery, educate hairdressers and the consumer and work to develop new products.

Robert Lobetta (United States) is internationally recognized icon in the hair and beauty industry. He has lead a truly inspiring journey, from his beginnings as a young hairdresser in the mid 70’s in what was London’s most fashionable street, The Kings Road. His is a fascinating story, full of twists and turns. Robert has a profound respect for the art and craft of his profession, and is renowned for his unique style, eye for detail, and his compelling, thought-provoking ideas, along with his modern and daring photographic imagery.

Tono Sanmartín (Spain) is one ot the most famous Spanish hairdressers, with a unique creative and artistic vision that has allowed him to create his own style, influenced by numerous historical eras. Tono has won many awards, including the AIPP Grand Trophy in 2005/2006 and throughout his career he has designed stage productions for shows, exhibitions and fashion productions.

The competition

The entries for the International Hairdressing Awards® second edition are open until September 16th 2019. Two categories need a prenomination to participate: International Hairdresser of the Year and International Artistic Team of the Year, whose pre-nominees were announced on June 11th. The other three categories are free access and every hairdresser can take part of them.

Once the entry period closes, on September 16th, the judges will vote the participating collections and on October 18th 2019, the finalists will be announced at Salon Look Madrid, where a gallery with the finalists’ collections will be presented. The International Hairdressing Awards® first edition will take place on February 16th 2020 in Madrid with a glittering show and awards ceremony.

The International Hairdressing Awards are an independent beauty organization that has been supported since its inception by sponsors of international relevance who believe in the message and mission of these awards including Revlon, Revlon Professional® and Salon Look Madrid-Ifema. The three highly regarded firms have bet high and combined forces to make this contest an international success as well as, Estetica Magazine as global media partner, with 24 editions worldwide, which will cover and aid in the efforts of this amazing event. Also, Beauty Underground act as sponsor.

For more information, please visit, www.ihawards.com.